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Hee hee!

I have just seen what must surely be in the running for the most inappriate use of an old pop song in a new commercial.

JC Penney, selling jewelry for Valentine's Day. Lovely pastoral scene, happy couples, pearls in pink boxes, pretty red balloons in the air.

The song?

"Neun and Neunzig Luftballoon."

In English, and pretty cut up, but still profoundly disturbing.

Heh.

Comments

( 8 comments — Leave a comment )
(Deleted comment)
hearthstone
Feb. 9th, 2005 09:22 pm (UTC)
Yeah, it's just so not a love song!
dinpik
Feb. 9th, 2005 09:47 pm (UTC)
That's as bad as some luxury car company using the instrumental version of Jethro Tull's "Thick As A Brick" in their commercial a couple years back.
mellifera
Feb. 9th, 2005 09:47 pm (UTC)
Just goes to show how mindless advertising is. Most people don't know what that song's about anyway.
dinpik
Feb. 9th, 2005 09:48 pm (UTC)
We had to translate it in my German class, way back when.
smithing_chick
Feb. 10th, 2005 12:30 am (UTC)
Disturbing but not the worst-- *that* spot still belongs to William S. Burrow's appearence in a Nike ad some 10 years ago.

Although, depending on the age of the ad crew that came up with the ad, then yes, they could very well not remember the Cold War. I'm consantly amazed at what my fellow classmates don't know about because they were only small, small children at the time.
weya
Feb. 10th, 2005 05:17 am (UTC)
Thank you for writing this post!

Everytime that commercial comes on I'm profoundly disturbed too. I want to yell at JCPenney ... DO YOU REALIZE THAT THIS SONG IS ABOUT NUCLEAR WAR???? WAY TO GO IDIOTS!!!!
kerberos72
Feb. 10th, 2005 06:03 am (UTC)
oh my, lol. Great, a song about the next world war... *sigh* Although admittedly the English version is much more cuddly than the original German....
( 8 comments — Leave a comment )

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